Welcome to The Food Marketer, I am so glad you have landed here and I am looking forward to being a part of your business journey. My name is Emily Solomon and I am the Founder and CEO of The Food Marketer.
I started this company five years ago to service individuals and organizations in the food & beverage industries. Our main mission is to create and execute proven marketing strategies that are customized to your business needs. Whether you’re a food brand, brewery, restaurant or hotel, no one business is exactly the same and we understand every client has unique challenges that equally deserve creative marketing solutions.
I grew up working in the restaurant and wine industry. I instantly fell in love with the fast-paced atmosphere and the variety of opportunities to connect with people from all different backgrounds. I have always seen myself as a student at heart, which makes this business and the people I work with a perfect fit as I am constantly learning new things about marketing developments, programs, food trends, and customer service tactics.
Like many of you, I work hard every day to take one step forward in the colorful maze of running a business with complete awareness that today we have an overwhelming amount of choices of marketing services, programs, and technology. So much so that at times I admit I have wanted to shut the door on it all and transfer myself to a simpler time where people sent letters and word of mouth was the main way anyone heard about anything. I also honor the other side of that coin and have a tenacious desire to take you from overwhelm to curiosity.
I will publish content twice a month on this blog that will feature topics such as:
New updates to Facebook advertising
Converting email marketing into sales for your restaurant
Sourcing a good photographer
Establishing loyalty programs
The best tool that’ll help you be proactive about your customer service in your hotel
Creating content that connects first and sells last
Re-examining social media ROI
How to sell direct-to-consumer if you have a fresh product
Customer success stories
Best practices for interacting with customers on social media
I aim to make this blog a place where marketing directors, marketing coordinators, restaurant owners, hotel GMs, food and beverage brands and entrepreneurs can learn about topics that matter most in their business. I will create content that is pertinent to your industry and will illustrate the information in a way that empowers you to take action, even if it’s just opening up a Canva account or sharing our newsletter with your colleagues.
I also hope we can learn from each other. If there’s ever information you want us to look into that we can shed light on in this blog or if we may have gotten something wrong, we want to hear from you. Start the conversation by contacting us at firstname.lastname@example.org.
And if you need more, we publish lots of great industry statistics and personal growth information on our Instagram account.
I’m also a sucker for really good inspirational quotes and would like to leave you with this one in hopes that we can begin this journey together into the unknown with wide eyes, a sense of adventure and a passionate desire for new opportunities.